The recession is yet again a hot topic in the conference and event industry, as charities such as the Prince's Trust have revealed it is creating more accessible events with cheaper ticket prices to accommodate businesses that are cutting costs. The Princes Trust senior head of events Caitlin Kennedy was speaking at Event Focus 2009 at Old Billingsgate on 1 December.

Pulmonary Hypertension Association UK's PR and campaigns manager Paul Pennington also said it had created a smaller social event rather than a ball for next year as pharmaceutical companies are also cutting back on spending for events.

Riding the credit crunch is possible though by streamlining your events. The Conference People offers some great advice with our Top 20 Tips for Cost Effective Conferences.

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