Campaign to draw attention to struggling events businesses and employees lights iconic buildings red.
Buildings and landmarks around the country lit up red last night to show support for the events and live entertainment industries.
The online campaign called #LightItInRed was started by Clearsound Productions Ltd and Backstage Theatre Jobs, with the aim to highlight the 25,000 businesses and 500,000 industry professionals facing difficult times.
Specialist hire and events company SLX illuminated the Bristol Old Vic red as part of the campaign.
“As a business that works with theatres, touring productions and event venues, we’ve not been exempt from the impact of lockdown," said the CEO of SLX Alastair Currie.
"We have seen an industry that is our passion and all about bringing people together devastated. As lockdown eases, we are fortunate to still be in a position to be open (though at reduced staffing), operating and doing all we can to keep staff and customers safe in the process.
"However, many of our clients – such as event venues, production companies and theatre institutions – have been facing the reality that they may never open their doors again."
Some relief for the arts and its venues came in the form of a £1.57bn arts rescue package announced by the government yesterday.
Currie said he welcomed the government aid in the form of grants and loans but "as ever with these things, the devil is in the detail and it will be vital that this money filters out beyond London and the West End and makes it to the counties and other cities, like Bristol."
On Monday night, social media was flooded with images of venues around the country turned red, using the hashtag #LightItInRed
Content from C&IT